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blue ocean strategy

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00:54 Jun 22, 2020
English to Hindi translations [PRO]
Bus/Financial - Business/Commerce (general)
Additional field(s): Business/Commerce (general), Economics, Finance (general), Marketing / Market Research, Journalism
English term or phrase: blue ocean strategy
Definition from TapRun.com:
A theory and book developed by W. Chan Kim and Renée Mauborgne. The authors suggest that moving into markets without competition (blue oceans) can be far more advantageous than entering proven, but competitive, markets (red oceans)

Example sentence(s):
  • Backroads’ Blue Ocean Strategy appealed to a much different audience than vacationers looking to relax, and has played a major role in expanding the industry to include travelers who want to feel fulfilled and accomplished at the conclusion of a trip. ClearPoint Strategy
  • Successful implementers of Blue Ocean strategy have used practical tools to systematically “translate blue ocean thinking into commercially compelling new offerings.” Sporadic, one-off “Blue Ocean strategy” is one thing: systematically adopting Blue Ocean thinking is another. Forbes
  • By questioning conventional definitions of who can and should be the target buyer, companies can often see fundamentally new ways to unlock value. Path three of blue ocean strategy’s six paths framework pushes companies to look across the chain of buyers in their industry. By shifting focus to a previously overlooked set of buyers, companies can unlock new value and create uncontested market space. BlueOceanSystems
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Question posted on behalf of translation team:
GBK economics and finances specialistsGBK economics and finances specialists


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Summary of translations provided
5ब्लू ओशियन रणनीति
Deependra Pandey


  

Translations offered


3 days 11 hrs   confidence: Answerer confidence 5/5
ब्लू ओशियन रणनीति


Definition from own experience or research:
Being a brand and term "Blue Ocean" cannot be traslated, hence this needs to be kept as it is. But at places it is written as "ब्लू ओशियन स्ट्रेटजी" also. We may make our choice as per the text context. Thanks.

Example sentence(s):
  • ज़्यादातर समझा ये जाता है कि व्यापार में सफल होने के लिए आपको अपने प्रतियोगियों को हराना होगा पर, Blue Ocean Strategy कहती है कि अपने प्रतियोगियों को हराने की कोशिश करना एक बहुत ही ख़राब रणनीति है । - https://www.betterthanbefore.in  

Explanation:
Pls see above.
Deependra Pandey
India
Local time: 06:33
Native speaker of: Hindi
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