English term
dayparting
For this brand, we were running Facebook Ad campaigns and Google AdWords campaigns. I utilized dayparting only on Facebook Ads, knowing that the marketers would most likely to pay attention to our ad during work hours and not in their personal hours. (Disruptive Advertising)
While dayparting is an extremely useful tool for boosting performance, it’s critical that you employ your ad scheduling strategy in a consistent manner with your campaign goals. (PPC Hero)
Dayparting is useful when you know that your ads will have a greater impact on certain days of the week or times of the day. (AdRoll)
4 +2 | ajallinen kohdentaminen | Pertti Hietaranta |
Jan 24, 2020 18:44: changed "Kudoz queue" from "In queue" to "Public"
Feb 14, 2020 00:57: changed "Stage" from "Preparation" to "Submission"
Feb 17, 2020 01:56: changed "Stage" from "Submission" to "Selection"
Mar 3, 2020 18:50: Ezequiel Flores
Mar 15, 2020 01:57:
Mar 22, 2020 21:05: changed "Stage" from "Preparation" to "Submission"
Mar 27, 2020 02:04: changed "Stage" from "Submission" to "Selection"
Apr 4, 2020 14:54: changed "Stage" from "Selection" to "Completion"
Proposed translations
ajallinen kohdentaminen
Verkkomainonnan ajallista kohdentamista (dayparting) voidaan harjoittaa eri kellonaikoina, päivinä, viikkoina tai kuukausina... . (Real time bidding verkkomainonnan...)
Tämä on havaittu verkon käytössä niin sanottuna dayparting-ilmiönä: aamulla halutaan tuoreita uutisia, ja illalla kiinnostavat viihde ja tapahtumatiedot. (Journalismin vastakohtia)
Ne mahdollistaisivat kuitenkin mainonnan dynaamisen kohdentamisen dayparts-ajattelulla, toisin sanoen vuorokauden- ja viikonajasta riippuen sisältö vaihtelisi eri kohderyhmille. (Markkinointi & Mainonta)
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