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Find direct clients and run a business that you love
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Schedule:
On-demand
Description:
With their strategies and resources, agencies always seem to be on the winning side of the client's research process. But what businesses really need goes beyond multilingual projects, busy PMs and extra costs.
Businesses come in all shapes and sizes, that's true, but all of them like to work and collaborate with skilled professionals rather than automated computers.
In this presentation we will see how to find direct clients for your translation business and create a growing portfolio of contacts.
We will see how to use social media management tools, social media, content marketing, networking and we will peek behind the scenes: where to find clients, in which way approach them and do the follow-up without sounding too pushy.
We'll have a look at the right communicative approach while sharing tips & tricks.
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Discussion for Marketing & Recruitment day session (2016): Find direct clients and run a business that you love
AngelikaVengrus Ukraina Local time: 13:46 Ukrainian to Russian + ...
May I try to contact a client directly if the agency which used to give me his projects has closed?
Sep 28, 2016
Hi everybody! I've done many projects for one big company during passed several years, but the agency which used to give me this texts is almost closed because of crisis and besides they still owe me money. Don't you know may I try to contact this client directly and how should I show them that I'm ready to continue our cooperation? Thank you in advance for your pieces of advice.
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This is one of the best and useful things I've heard! Thank you so much!
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Thomas Carey Local time: 12:46 French to English + ...
Great presentation
Sep 28, 2016
Very interesting, positive presentation. Thanks Sara!
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Victoria Farina Ý Local time: 12:46 English to Spanish + ...
Great session!!
Sep 28, 2016
I loved it! It's really interesting and useful. Thank you very much!
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Omotoso Ogunmola Estonia Local time: 13:46 English to Yoruba + ...
English to yoruba
Sep 28, 2016
Its was a wow
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kav02 Costa Rica Local time: 05:46 English to Spanish
Excellent presentation!
Sep 28, 2016
Very well explained. Thanks a lot!
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Vadim Kadyrov Ukraina Local time: 13:46 Thành viên kể từ 2011 English to Russian + ...
May I try to contact a client directly if the agency which used to give me his projects has closed?
Sep 28, 2016
AngelikaVengrus wrote:
Hi everybody! I've done many projects for one big company during passed several years, but the agency which used to give me this texts is almost closed because of crisis and besides they still owe me money. Don't you know may I try to contact this client directly and how should I show them that I'm ready to continue our cooperation? Thank you in advance for your pieces of advice.
I think a letter (sent by ordinary mail) would be a great idea. It should be personalized - search on-line for the name of a contact who could be responsible for finding translators (marketing manager, people responsible for provision of translations, etc.) and use the physical address of the company to send this letter.
BTW, direct mail campaigns is a great way to find direct clients ("The wealthy freelancer" book is about it), because e-mails are almost always sent to the spam folder.
[Edited at 2016-09-28 17:19 GMT]
[Edited at 2016-09-28 17:20 GMT]
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traductorjy Peru Local time: 06:46 English to Spanish
Very useful tips to put in action
Sep 28, 2016
Thanks a lot, I"ll follow your recommended steps to be celebrated
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Charles R. Castleberry Hoa Kỳ Local time: 06:46 Thành viên kể từ 2009 Portuguese to English
Well worth listening to again
Sep 28, 2016
Loads of good tips
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How do you balance managing projects, actually translating, managing all your internet profiles and sites, and paying your bills? I am practically just starting out, so doing all this myself seems overwhelming.
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Natallia Lupik Belarus Local time: 14:46 English to Russian + ...
Great presentation!
Sep 28, 2016
Thank you, Sara, it was really interesting and useful!
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Ima Oduok (X) Guadeloupe Local time: 07:46 French to English + ...
presentation slides?
Sep 28, 2016
Is there a link to download the presentation slides for future reference?
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Vadim Kadyrov Ukraina Local time: 13:46 Thành viên kể từ 2011 English to Russian + ...
A couple of tips
Sep 29, 2016
Kerlene wrote:
How do you balance managing projects, actually translating, managing all your internet profiles and sites, and paying your bills? I am practically just starting out, so doing all this myself seems overwhelming.
First, you should set up your own schedule. As for me, I DO NOT work on Saturdays and Sundays (or public holidays either). Period. These days are for my family, and for myself. Additionally, when its is 5 p.m., I just shut down my PC and use my smartphone for urgent communication with my clients.
This is very important, and this is the most crucial thing to start with.
And, you have to prioritize your everyday "chores", although it comes with practice, of course.
Finally, frankly speaking, it is better to be flooded with projects and assignments during the day then to surf social media aimlessly for 8 hours. You just start the day, and it ends almost naturally, without you even noticing that it is over.
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Vadim Kadyrov Ukraina Local time: 13:46 Thành viên kể từ 2011 English to Russian + ...
Just another tip in addition to what Sara told
Sep 29, 2016
Timing and trust - these are two things that prevent your leads from contacting you. They either don`t need your services NOW, or they don`t trust you NOW. While you can`t influence the exact time when they will need you, you can still build up trust. How? By staying in contact with them, following up, etc.
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Lorena Ibacache Chi lê Local time: 08:46 English to Spanish + ...
Lots of tips! Thank you!
Sep 29, 2016
They are very useful for me since I am just starting my own direct-client search. Love the presentation, very clear and motivating. Good luck to you!
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